Privacy Policy

Your privacy matters to us. This Privacy Policy explains what information Groove (“we,” “us,” or “our”) collects when you use our website and services (the “Service”), how we use it, and the choices you have.

By using Groove, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Service.

1. Information We Collect

We may collect the following categories of information when you use Groove:

• Account Information: such as name, email, password, and role (e.g., team member, manager).
• Team Data: notes, comments, and other retrospective information your team enters. This data is private to your team.
• Website & Usage Data: including pages visited, actions taken, activity logs, device/browser/OS information, and similar analytics.
• Cookies & Tracking: technologies used to recognize users, remember preferences, measure site performance, and support analytics and marketing.
• Marketing Information: contact details and communication preferences if you subscribe to updates.

We may also collect additional information reasonably necessary to operate, secure, and improve Groove, including new types of usage or activity data, as our services evolve.

2. How We Use Information

We use collected data to:

• Provide, operate, and improve Groove.
• Process Team Data to generate insights, analytics, and recommendations.
• Collect and analyze user and website activity (including but not limited to email, name, role, and behavior on our website) to understand usage, measure performance, and guide product development.
• Support security, legal compliance, and marketing activities.

3. Data Storage and Processing

All data is stored and processed on secure servers hosted by Amazon Web Services (AWS) in the United States.

4. Sharing of Information

We do not sell or rent your personal information. We may share data only in the following cases:

• With your consent: For example, when enabling integrations with third-party tools like Slack, Jira, or Google Workspace.
• Service providers: With trusted vendors who help us operate the Service (e.g., hosting, analytics, email, marketing).
• Legal reasons: If required to comply with applicable law, regulation, or legal process.

5. Data Retention

We retain your information for as long as necessary to provide the Service and meet legal obligations. You may request deletion of your account at any time by contacting us.

6. Your Choices

You can:

• Access and update your account information.
• Disable cookies through your browser settings (some features may not work without them).
• Opt out of marketing emails by clicking “unsubscribe” in our messages.

7. Children's Privacy

Groove is not directed to children under 13, and we do not knowingly collect personal information from them. If we become aware that a child under 13 has provided us with personal data, we will delete it.

8. Security

We take reasonable measures to protect your data, but no system is completely secure. Use Groove at your own risk.

9. Changes to This Policy

We may update this Privacy Policy at any time. If changes materially affect how we handle personal data, we will notify you (for example, by posting an update on our website).

10. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at: hi@grooveapp.co